Radiografía del comercio electrónico de alimentación en España

Distribución y consumo nº 175
2023 - Vol III

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Este artículo resume las principales conclusiones de la investigación que la Universidad Complutense de Madrid y la
Universidad Autónoma de Madrid realizan en colaboración con ASEDAS, sobre la evolución de comercio electrónico de alimentación
en España en los últimos siete años y recogidas en las otras tantas ediciones anuales del Observatorio de Comercio Electrónico
en Alimentación. Los resultados de esta investigación ofrecen datos sobre hábitos de compra, perfiles sociodemográficos y
comportamiento de los consumidores

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